The title Verknüpfung is the headline part of the search result and it can help people decide which search result to click. There are a few sources that Google uses to generate this title Querverweis, including the words inside the element (also called the title Liedertext) and other headings on https://meta-tags06035.wizzardsblog.com/28189536/5-einfache-fragen-Über-pdf-bearbeitung-beschrieben