Links as a ranking factor are what allowed Google to start dominating the search engine market back in the late 1990s. One of Google's founders, Larry Page, invented PageRank, which Google used to measure the quality of a page based in part on the number of links pointing to it. https://estratgiasdeseo29405.wssblogs.com/23722602/pouco-conhecido-fatos-sobre-estratégias-de-marketing-de-influenciadores